Lucrative Side Gigs for Cash- and Time-Strapped Single Parents [Guest Post]

From time to time, we repost the work (with permission) of other bloggers when we feel the topic is relevant to our followers. Today’s post is the authored by Mark Kelly of My dadventures.com.

Single parents can start an online business – a lucrative side gig – if you will.

This blog post by Guest Poster Mark Kelly of https://mydadventures.com/ will help you identify resources and ideas for your initiative.

Posted by: Don Oehlert
Managing Partner

eCareerCoaching.com


Written by: Mark Kelly
Mydadventures.com

eric@mydadventures.com

Picture of a single-mother (woman) working at a computer, on her side gig, writing a blog post.
Image via Pexels

When you are a single parent, there is never enough. You can always use more cash, more time, more rest — your resources are limited, is what we are saying. For a lot of people, a lucrative side gig is the answer to being cash-strapped. However, as a single parent, you can’t sacrifice too many hours or else you’d lose valuable time with your kids. The best way to make a few bucks on the side without squeezing minutes out of your schedule is by establishing a side hustle that makes money even when you aren’t active. 

Start an Online Store

Online shopping isn’t the future, it’s the present. And it’s a lucrative side gig for many. An estimated 2.05 billion people worldwide purchased goods online in 2020, with sales expected to hit $4.2 trillion. When you set up your own e-commerce site, you slice out your own share of those trillions. 

If you want your online store to be successful, there are a few things you need:

Picture of an "open" sign representing an on-line store, which is a side gig for someone.
Photo by Artem Beliaikin on Pexels.com
  • A desirable product and an audience to sell it to
  • Media that you can use to demonstrate your product and its features
  • Marketing and social media presence that informs people about your product and drives people to your site in order to purchase it
  • An e-commerce platform to support your current payment processing, evaluate the security of your payments system, and create an omnichannel strategy for your business
  • A method of packaging and shipping your product once sold through your e-commerce platform
  • Accounting software where you can track your orders and log your profits for taxes and other business purposes

Write a Parenting Blog 

As a single parent, you have experience and advice others want to know about. Starting a blog where you can share your point-of-view with other single parents doesn’t just help others around you, it can also be a profitable and lucrative side gig! Once they have established an audience, advertisers contact blog owners about everything from sponsored posts to affiliate links to product reviews. Depending on the pay structure, you can either make money up front for your content or you can get continuous checks based on the amount of clicks and visits you generate. 

If you want your blog to be successful, consider the following: 

Single-parenting blog post targeted audience for the side gig of the writer.
Photo by Madeline Bassinder on Pexels.com
  • The more unique your blog is, the more it will stand out from the crowd. Don’t just make your blog topic about single parenthood. Find an angle that taps into your specific skills or interests. For instance, if you are the kind of hippie-Whole Foods mom that knows all about natural cures and yoga poses, your blog can have a holistic healing angle that other parents will appreciate
  • Blogging is about more than writing nowadays — you have to have a social media presence, as well. Set up social media accounts across all platforms and connect them via a service such as IFTTT so once one post is published, it goes out via all channels
  • This is not a make-money-quick scheme. Starting your own blog may not make you money for the first year or so. However, if you are consistent with your posting and truly engage with your audience, you can create a following that appeals to advertisers over time

Start Out Smart

When you pick up a lucrative side gig, it’s important to keep in mind that you should run your business properly so you don’t put your family’s finances at risk. For one thing, you may want to select a business structure and officially register with your state. Many people with dependents prefer an LLC because it naturally safeguards personal assets. Plus, it’s simple and affordable to establish when you register through an online service. 

Make sure your on-line store side gig has the right levels of protection, especially from the cybersecurity standpoint.
Photo by Pixabay on Pexels.com

You should also enact some cybersecurity protections if you’re using the internet for your business. Carefully choosing passwords, saving data to the cloud, and adding encryption services are just a few of the things you can do to stay safe online. Start out with the right policies and you’ll be set up for success. 

If you are a single parent, you don’t want to lose valuable family time just to pursue a side gig. Instead, use the internet as a resource to make active money even when you aren’t there. E-commerce is a trillion-dollar industry, and your own online store can get you in on the profits. As a single parent, you have a unique experience others want to learn from. Starting your own blog allows you to pass on your wisdom, create a community, and make money on the side. 


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